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Content Project Creator

Bonita Springs, FL

Posted: 08/02/2019 Job Number: 774

BlueWave is looking for a Content Project Creator in Bonita Springs, Florida. You will be responsible for leading a team of people and will be the primary owner of growing a verticle of your choice. Ideally experience in Display Media Buying, Adwords, Native Advertising, and Facebook Paid Ads. is ideal. 

  • Define and execute growth strategy for the business with focus on launch and expansion initiatives in new market
  • Develop the frameworks, infrastructure, methodology, metrics, tools, and plans to execute effective and insightful growth initiatives across the marketing funnel, through different channels, user segments and product verticals
  • Optimize optical mix of marketing investment across referrals, SEM, SEO, social media, email, mobile, display, Facebook ads, product marketing, app store optimization, etc.
  • Scale a team of talented growth-minded marketers
  • Contribute ideas to improve our app and user experience that achieves growth objectives
  • Bring strong " growth" mindset (hypothesizing, testing, measuring, drawing insights, iterating, etc) to the company, including user acquisition, engagement and retention, product marketing

  • Experience as a leader doing direct, hands-on work in product, analytics and marketing
  • Demonstrated experience conceiving, crafting and implementing growth strategies with an emphasis on optimizing marketing investments across the funnel and expanding into new markets
  • Experience recruiting, leading and working alongside talent growth-minded marketing teams
  • Prior experience scaling a consumer product (or new initiative within a larger company); working with peer-to-peer marketplaces or consumer fintech a strong plus
  • Highly analytical and data-oriented; ability to draw insights from data; applies creativity, instinct and data to make decisions

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