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Demand Generation Marketing Manager

Orlando, FL

Posted: 06/24/19 Job Category: Digital Marketing Job Number: 575

BlueWave is searching for a Demand Generation Marketing Manager for a remote digital marketing company. This is a fully work-from-home environment. 

Responsibilities: 

  • Assess and identify new tools and improve processes for an upstart company to increase understanding of the current pipeline mix, target accounts and gaps. Help implement contact management system integrated with Salesforce and social media to create and send emails, newsletters, etc.
  • Drive marketing programs and events that result in MQLs, SQLs, and pipeline, and that ultimately support new customer acquisition goals.
  • Identify and develop lead generation action plans in strong partnership with sales and other marketing functions to ensure successful results.
  • Identify and develop lead generation action plans in strong partnership with sales and other marketing functions to ensure successful results.
  • Analyze and report on performance in close collaboration with marketing colleagues, sales and partners

Requirements:

  • Bachelor’ s degree in Marketing or related field.
  • Minimum 3-7 years of field marketing, lead generation or enterprise marketing experience. Market Research industry experience a plus
  • Must thrive in a collaborative environment in parallel with working independently to execute quickly with impact. Effectiveness and comfort with working in a fluid environment with the ability to adapt, spot issues early, and escalate.

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